Adekunle Gold has taken his music to a new kind of stage. His record ‘Obimo’ has been placed on Apple TV+ — the subscription streaming service used by tens of millions of subscribers worldwide — marking a significant expansion of his reach beyond the traditional music streaming ecosystem. This is not a playlist feature or a Spotify editorial pick. This is Afro-fusion music being embedded into a premium visual content platform that curates what it considers culturally significant.
Who Adekunle Gold is
Born Adekunle Gold Kosoko in Lagos, he built his early reputation as a guitarist and singer-songwriter whose music drew on highlife, Afropop, and a distinctly introspective storytelling style. Where many of his contemporaries built their profiles on high-energy club music and social media virality, Adekunle Gold has cultivated a different lane — one built on musicianship, consistent quality, and the kind of fan loyalty that is not driven by controversy.
What the Apple TV+ placement means
The placement signals that Nigerian Afro-fusion is now being considered for the same premium content curation spaces traditionally reserved for Western artists. For an industry that has spent the better part of two decades arguing that African music deserves equal treatment in international markets, this is one more piece of concrete evidence that the argument is being won — not through rhetoric, but through the work itself.
Chukwu Vincent Ogbonnia is the founder and lead editor of Viralarena, a Nigerian digital media platform covering breaking news, music, and sport. Based in Abuja, Vincent is a content creator passionate about telling Nigerian stories with speed, accuracy, and cultural authenticity.
Chukwu Vincent Ogbonnia is the founder and lead editor of Viralarena, a Nigerian digital media platform covering breaking news, music, and sport. Based in Abuja, Vincent is a content creator passionate about telling Nigerian stories with speed, accuracy, and cultural authenticity.